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Showing posts from 2016

Holiday Apps

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The holidays are full of shopping, travel and festive cheer! It's also full of stress, busy malls,  and spending lots of money, but did you know that there's a way to make all of that easier this holiday season?  We've compiled a list of great holiday apps that will show you great deals, lessen your traveling stress and keep the kids entertained!  Travel Apps: 1. Hopper            This app helps you pick the best dates by price. It also helps with limiting the number of layovers and applying filters for cheaper flights. 2. Hipmunk              Let's you pick your flight between a cheaper itinerary or a comfortable direct flight. 3. TripIt              Packages your entire itinerary so you have it right at your fingertips. 4. Hotel Tonight              Helps you find comfortable and reasonable priced hotels to stay during your holiday travels. 5. Find your Friends              Keep tabs on where your friends will be and where yo

Emote Your Brand Through Colors : Holiday Edition

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It's the holiday season ! Our favorite time of the year to give and receive presents. Did you know that the way we wrap our presents has a psychological effect on the person receiving them? The first thing we notice about any present is its color and what could be inside of it. There are three ways we react to color during the holiday season and every time we look at a brand: 1. Color Symbolism 2. Conscious Association 3. Color Psychology When a woman see's a " robin blue " box, what is the first thing she thinks of? A Tiffany's box, of course! Or how about when a boy see's the alluring green X on the cover of his brand new X-BOX. All of these colors are consciously associated with a brand or product. We get excited about seeing these colors and shapes because we know it'll be something beautiful or fun inside the box. Color psychology and symbolism is also present with different cultures. Gifts in China are typically wrapped in red

Emote Your Brand Through Colors

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Brand Marketing is no child's play. There are so many variables that help establish a brand in a positive way. Human psychology plays an important role in marketing and persuasion. The colors, words, and images you use all play a role in how you brand yourself, your product or your service. According to the study "Impact of color on marketing" 90% of quick judgments made about products were based on color alone. What do these colors really mean? Source: http://visual.ly/color-emotion-guide Color influences how a customer views the brand and its personality. We also associate colors with brand identity. We recognize brands by their colors and how they make us feel. The Psychology of Color: Color/visual ques = high impact on conversion rates Audiences have a limitied attention span when it comes to the internet. The only way to grab their attention is by standing out. Companies and websites does this with bold colors. Colors can direc

Giving Tuesday

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Giving Tuesday is a day of giving back and doing something for the greater good. It is followed by two of the biggest shopping days of the year, Black Friday and Cyber Monday. Giving Tuesday is fueled by the power of social media and collaboration. Not only can you donate, but you can also volunteer your time and energy to a great cause. Want to know how you can give back this year? Check out the list we put together for this year's #GivingTuesday 1. Visit the official Giving Tuesday  website to join the movement. You can find organizations, ways to volunteer and where to donate! 2. Use Amazon a lot for your holiday shopping? Well make sure to use Amazon Smile from now on when checking out. Select the organization you want to receive a portion of your total as a donation. 3. Give blood. American Red Cross is always sponsoring blood drives for those who are in desperate need. 4. Donate goods to the  Salvation Army . You can do this through multiple ways such as sponsor

Black Friday & Cyber Monday!

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We hope you had a great Thanksgiving with your friends and family! Now it's time to shop and save up for the next holiday. Are you prepared for this Black Friday & Cyber Monday? Check out these sites and tips on how you can save, donate and buy this holiday season! Slick Deals shows you all the deals and how you can save money on shopping. Shopular provides Black Friday alerts and notifications and keeps track of all your coupons and other savings! Shopkick rewards you every time you walk into a retailer. It makes offers and suggestions based on your interests and shows what deals will be at that particular store. Amazon Shopping App is considered one of the best online destinations for shopping especially during Black Friday & Cyber Monday. Give the gift of giving this year with  Amazon Smile ! Every time you make a purchase simply choose the charity of your choice and a portion of your total will be donated to that charity!

Election Day Apps & Freebies!

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Have you voted yet? Well you better hurry! Election Day is here and that means it's time to let our voices be heard and do our civic duty. Check out some cool apps to help you stay updated on the entire election! Rock The Vote This website lets you plug in your address to find your nearest polling location. It also provides information on the candidates. CNN- Politics Keep updated on polling results throughout election day Politico Check out all the election coverage with this site. You can see who is winning and where votes are going. NPR One Listen to election day coverage instead of reading about it with this app. Hillary 2016 Created specifically for the democratic nominee and how supporters can learn more about her platform America First Trump supports can interactive with this app and get updates Election 2016 Emojis Invest in some election day emojis featuring some of the most hilarious political moments of 2016 PollTracker Perfect for

PAR: Marketing with an Edge

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Do you have the power?  We've got PAR Power! Today, we are excited to announce our new arm of PAR! We now offer Social Media Consulting Services that feature Market Strategy, Social Media Management & Market Research. Our love and passion for creativity motivated us to work with small business owners on their marketing needs. Through our three step process we will: Run a marketing audit of all your social media networks Analyze the competition and conduct market research Reinvent and build an interactive marketing strategy We help you understand marketing landscapes through competitive and current trend analysis. We conduct market research on your behalf to gather data to support your venture into new territories. Our Services Include: Social Media Management & Marketing Market Research Social Media Design Social Media Scheduling Social Media Tracking & Analysis Social Media Advertising Let us give you the POWER to become a Social Medi

5 Spooky Tech Tools for this Halloween

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Halloween use to be about carving pumpkins and dressing up. Now it's all about who has the best lights, decorations and spooky effects! Are you worried you're going to fall behind on the Halloween decorations this year? Then check out some great tech tools to make your house the scariest on the block! Motion Dectectors Control everything from fog machines to spiderwebs and give your neighbors a chilling thrill. Thermographic Cameras Worried about those pesky ghosts? Well, worry now more with your own thermo camera to keep those poltergeists away! Virtual Reality Explore some Halloween themed adventures with Google Cardboard Undead yourself Become a zombie with ZombieBooth and The Walking Dead's "Undead Yourself" App Spooky Hologram's Use an old CRT monitor to create a terrifying hologram

It's time to celebrate Diwali!

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Last minute shopping pending? Check out these great options for all of your Diwali shopping needs! Amazon Snap Deal     Myntra Flip Kart Ja Bong It’s Diwali time which means it's time to dance and party, no language barriers! Check out these great music sites to get the party started! Gaana   Saavn     Hungama Music   Go Eco-Friendly this Diwali and check out these cool apps for safe alternatives to fireworks. Fireworks Arcade Fireworks Indulge in a charity of your choice. Spread the joy and happiness to others this Diwali! Pan Asia Resources wishes you a safe and fun-filled Diwali!

American Staffing Association Presents National Employee Staffing Week!

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Did you know that during the course of the year 16 million contract employees are hired by staffing companies? Many work full-time compared to the average employee in the workforce. During this week ASA celebrates National Employee Staffing Week to promote why we love our contract employees and all the benefits they get! We decided to outline the benefits and show you why being a contract employee is the right move for you. Flexibility Contract employees have the flexibility to make their own schedules and work from home. This creates the opportunity for a better work/life balance. Earn More Money A contract employee gets paid for every hour of work they do, sometimes at a higher rate. If your skills or expertise are in high demand you could even be paid more. Choose Your Work During your time with a staffing company, you are exposed to many different industries and career fields. You can gain experience and insights from different companies and job projects by becoming a c