Pan Asia Resources

Spring has sprung which mean it's time for you to clean up your social media presence! Social Media is a crucial tool for any company to utilize. Whether you start small with Facebook or go big with LinkedIn any outreach is positive for your business. It is even more important to stay relevant and up to date on all of your social media networks. Here are some tips to get everything in perfect shape. Keep all profile pictures up-to-date. Refresh your logo every once in a while to stay relevant with followers. Update your cover photo with an attractive image that will boost followers. This is key since this is the photo that draws in viewers first. Update your "About" section and make sure all key points are covered. If your business has hours they adhere to, make sure those all updated to the correct times. On Twitter, create lists to organize your followers and industry contacts. Asses what matters to your customers most. Create content they want to se...

The world of recruiting is always evolving and becoming more and more competitive. It is the job of the recruiter to stay ahead of the game and source the best candidates. In today's social media savvy world the amount of sourcing done over social media has reached new heights.  The Facts: 94% of companies are using social media to source and recruit candidates 14.4 million job seekers have used social media to find a job 73% of companies successfully hired a candidate with social media The facts don't lie and if you're not in the social media game then you are falling behind. The one mistake that recruiters tend to make is by sticking to only LinkedIn when sourcing for candidates. According to Job Cast, 93% of companies use LinkedIn for recruiter when only about 36% of job seekers are active on LinkedIn. When you compare that number to Twitter and Facebook you see a huge difference. 66% of recruiters use Facebook and 54% use Twitter while 40% of job seeker...

Do you have the power?  We've got PAR Power! Today, we are excited to announce our new arm of PAR! We now offer Social Media Consulting Services that feature Market Strategy, Social Media Management & Market Research. Our love and passion for creativity motivated us to work with small business owners on their marketing needs. Through our three step process we will: Run a marketing audit of all your social media networks Analyze the competition and conduct market research Reinvent and build an interactive marketing strategy We help you understand marketing landscapes through competitive and current trend analysis. We conduct market research on your behalf to gather data to support your venture into new territories. Our Services Include: Social Media Management & Marketing Market Research Social Media Design Social Media Scheduling Social Media Tracking & Analysis Social Media Advertising Let us give you the POWER to become a Social...